Product Positioning Resources

Page Index

• Branding Specialists
• Positioning

Branding Specialists

Brand.com: www.brand.com
Information: Branding company, the site's owner, Chuck Pettis, is currently making a copy of his book, Techno Brands, available for free as a download.

Brandchannel.com: www.brandchannel.com
Information: Branding site with links to related sites.

www.brandingthenet.com
Information: Covers logo and branding issues.

BrandingAsia: www.brandingasia.com
Information: Site covers marketing and branding issues in Southeast Asia and Asia.

Al and Laura Ries: www.ries.com
Information: Publishes a series of books on branding and positioning.

Positioning (return to top)

Aegis Resources, Inc
www.aegis-resources.com
34 Sugar Hill Rd
Killingworth, CT 06419
Voice: 860.663.0552
Fax: 860.663.0553
Information: Publisher of The Product Marketing Handbook for Software and the sponsor of SoftwareMarketSolution.com. Aegis Resources is also the creator of The Aegis Product Marketing Forum, a comprehensive three-day program designed to teach successful software marketing. Subjects covered include product positioning and pricing, channel distribution, PR and product reviews, collaterals and packaging, sales promotions, advertising, direct marketing, bundling, and more. Contact www.Aegis-Resources.com for information about when the forum will be conducted in your area or for pricing on custom sessions.
Contact: mrc@aegis-resources.com